Towards total communications strategies - is media research keeping pace with change? : Mexico City, October 1998
- Författare
- European Society for Opinion and Marketing Research Deborah Fellows-Rödl The Worldwide Media Research Seminar (1998 : Mexico City)
- (Editor: Deborah Fellows-Rödl.)
- Genre
- Konferenser, Ej skönlitteratur, Konferenspublikation
- Språk
- Engelska
| Förlag | År | Ort | Om boken | ISBN |
|---|---|---|---|---|
| ESOMAR | cop. 1998 | Nederländerna, Amsterdam | 360 sidor. |